Electronic
commerce (eCommerce) refers to the buying and selling of goods, services, and products over
the Internet. E-commerce is now one of the fastest-growing trading markets
around the world.
There are 6 basic types of eCommerce business models, including, B2B, B2C, C2C, C2B, B2A, and C2A.
E-Commerce Definition: Understanding the Different Types of
e-Commerce Business Models
What is E-Commerce?
Electronic
commerce or eCommerce is a system of buying and selling goods, services, and
products by using the Internet and transferring money and data to carry out
these transactions.
E-commerce
is often used to refer to the sale of products and goods on the Internet, but
it can describe any type of business transaction that can be used online to
make it easier for customers to save time and money.
Since the
beginning of the nineties, the concept of e-commerce has spread around the
world. E-commerce has provided many advantages for businessmen and owners of
large companies who want to offer their goods and products for sale or purchase
in all countries on the Internet.
E-Commerce
supports sales and customer service operations. There are many sites that work
in the field of e-commerce.
There are
some basic features of E-commerce that you must know in order to provide you
with many questions when deciding to create a website that works on electronic
commerce, namely:
➤E-commerce
has the ability to access the global market through the Internet without the
need for large financial investments.
➤It allows
suppliers to be closer to their customers, which leads to increased
productivity and competitiveness of companies.
➤It provides
you with the information you need and necessary for each product, and you can
also compare it to another product from any other website.
➤It saves
effort and time for consumers and eases the buying and selling processes in a
successful electronic way.
➤It offers
more efficient pre- and post-sale support with these new and varied types of
e-commerce.
What are the 6 Types of E-Commerce Business Models?
There are
many ways to promote and publish goods and products on the Internet. E-commerce
is divided into 6 main sections, namely:
E-commerce
is divided into 6 basic types, namely:
1.
Business-to-Business (B2B)
2.
Business-to-Consumer (B2C)
3.
Consumer-to-Consumer (C2C)
4.
Consumer-to-Business (C2B).
5.
Business-to-Administration (B2A)
6.
Consumer-to-Administration (C2A)
Let's see the 6 different types of eCommerce business models in detail:
1. Business to Business (B2B):
Business-to-business
(B2B) is a form of transaction between businesses. Business-to-business (B2B)
marketing is the marketing of products between two businesses, rather than
between a company and individual consumers, such as one involving a
manufacturer and wholesaler, or a wholesaler and a retailer.
(B2B)
Business to Business is an electronic trade exchange between a company and
another company. It depends on the marketing relations between the two
companies, such as when the company presents its products to the other company,
and they exchange marketing and trade between them, to provide more
opportunities for them to sell using E-commerce.
2. Business-to-Consumer (B2C):
Business-to-Consumer
(B2C) is the method of doing commerce conducted directly between a business and
consumers who are the end-users of their products or services, bypassing any
third-party retailers, wholesalers, or any other brokers.
B2C
e-commerce is based on e-commerce between companies and consumers, and it is
compatible with the retail department of E-commerce.
B2C
marketing is one of the easiest and most profitable types, and this type
develops greatly due to the increased use of the Internet all over the world,
and it contains many types of consumer goods, such as: (computers, programs,
books, shoes, cars, foods) and all kinds of electronic devices and others.
3. Customer to Customer (C2C):
Customer to
customer (C2C) is a business model that provides an innovative way to allow
customers to interact with each other. C2C marketing facilitates commerce
between private individuals, typically in an online environment.
This type of
e-commerce works on all electronic transactions for goods and services that
take place between consumers in general. These transactions are carried out by
another party, which provides the online platform, where the transactions are
actually executed.
4. Consumer-to-Business (C2B):
Consumer-to-Business
(C2B) is a business model in which the end-user or consumer creates products
and services that companies and organizations consume to complete a business
process or gain a competitive advantage.
This type of
e-commerce depends on the consumer, as he sells his own products or services to
an institution that carefully searches for these types of services and
products.
C2B)
e-commerce is trendy in projects, through which young people work freelance and
benefit from this type well.
5. Business-to-Administration (B2A):
Business-to-Administration
(B2A) is an e-commerce category that includes all transactions that take place
on the Internet between companies, public administration, or government
agencies.
B2A
e-commerce involves many services, particularly in areas such as social
security, employment and legal documents and provides an online service for
companies, the public sector, the government, generally through a website.
Business-to-administration
or Business-to-Government (B2G) is considered a derivative of
business-to-business marketing.
B2A
(Business to Administration) has a large amount and a variety of services, such
as: (financial fields, social security, employment, documents, legal records),
and many others.
B2A services
have increased significantly in recent years with investments in E-government.
6. Consumer to Administration (C2A):
The
Consumer-to-Administration (C2A) is a business model that encompasses all
electronic transactions conducted between individuals and public
administration.
C2A
e-commerce provides a direct communication link between consumers and
governments (e.g. local authority).
The examples
of C2A e-commerce include:
Social
Security: The distribution of information, making payments, etc.
Education:
distance learning, disseminating information, etc.
Health:
information about illnesses, appointments, payment of health services, etc.
Taxes:
filing tax returns, payments, etc.
Conclusion:
In Business
to Government (B2G) e-commerce, the trade companies allocate their business and
service only to government departments and institutions and not to individuals
or other commercial companies, such as the government’s agreement with one of
the e-shop creation platforms to implement a site for government ministries.
Government
to Business (G2B e-commerce is done through online payment companies and
websites, where when an individual or institution makes online payments to
government institutions, these payment companies earn a percentage of the money
and thus the G2B is traded.
One of the
most popular forms of this trade are companies that provide special payments for
government transactions and fees such as taxes.
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